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Software sales executive

Sell business software solutions and subscriptions to companies across the UAE, from the first meeting to a signed customer.

  • Field-based · Across the UAE
  • Posted 14 November 2026
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About the role

You will meet business owners and managers across the UAE, understand how their business runs today and show them how our software solutions can help: sales and point of sale, stock, accounting, HR, customer management and UAE e-invoicing.

You will work with businesses in hospitality, retail, beauty and wellness, real estate, healthcare, trading and distribution, and services, from single shops to multi-branch groups.

What you will do

  • Find and meet new business customers, in person and online.
  • Understand each customer’s needs and present the right software solution.
  • Run product demonstrations and answer questions.
  • Prepare quotations, follow up and close sales.
  • Keep every lead and deal up to date in the CRM.
  • Stay in touch with customers for renewals and upgrades.

What you need

  • Experience in B2B sales, ideally software, technology or business services.
  • Confident presenting to business owners and decision makers.
  • Fluent spoken and written English and Arabic.
  • Able to travel to customers across the UAE.
  • Based in the UAE.

Good to have

  • Contacts in one or more of the business segments above.
  • Knowledge of UAE VAT and e-invoicing.
  • A UAE driving licence.

Applications close on 31 January 2027. We read every application and reply by e-mail when there is a fit. Not quite this role? Send an open application.